Tuesday,  Jun 19, 2018,10:12 (GMT+7) 0 0
Project DevelopHer empowers Vietnamese female entrepreneurs
By Van Ly
Thursday,  Jun 14, 2018,18:12 (GMT+7)

Project DevelopHer empowers Vietnamese female entrepreneurs

By Van Ly

The launch ceremony of the DevelopHer project - PHOTO: VAN LY

HCMC – Wireless technology and innovation firm Qualcomm and the Cherie Blair Foundation for Women, founded by Cherie Blair, leading human rights lawyer and spouse of the former UK prime minister Tony Blair, on June 14 jointly launched the project DevelopHer, aiming to empower Vietnamese women entrepreneurs.

The project will produce a free learning app called “HerVenture” that provides online counseling for female entrepreneurs in Vietnam, helping them cope with challenges in the business world and promote their companies in better ways. The app, available on Google Play, functions as a flexible and budget-friendly solution for female owners of small and micro firms, enabling them to access business lessons, receive recommendations and join plenty of supporting activities.

The user-friendly app, comprising five sections, helps learners build their business knowledge and skills and flexibly arrange their study time, as it suggests personalized learning roadmaps. In addition, it can send frequent reminders, encouraging users to learn, regardless of internet connectivity. Users can connect with each other and share their learning progress on social platforms.

The project DevelopHer is supported by the Cherie Blair Foundation for Women to empower potential women entrepreneurs in Vietnam and across Southeast Asia via a program that provides counseling for businesswomen. It has so far connected 180 women with counselors worldwide. These female entrepreneurs, after finishing the program, are encouraged to mentor other women, which helps expand the project’s scale and impact.

Some 30% of local entrepreneurs are female, and the Government has set itself the target of pushing this figure to at least 35% by 2020.

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