Monday,  Feb 18, 2019,23:43 (GMT+7) 0 0
More local products targeted for Thai consumers
By Le Hoang
Monday,  Aug 6, 2018,16:24 (GMT+7)

More local products targeted for Thai consumers

By Le Hoang

Thai Minister of Commerce Sontirat Sontijirawong (wearing glasses) is seen discussing roasted cashew nuts, which are on sale at Big C Thang Long supermarket - PHOTO: THANH TAN

HCMC – Thai Minister of Commerce Sontirat Sontijirawong led a delegation of Thai entrepreneurs to Big C Thang Long supermarket to evaluate potential products for export to Thailand, on the occasion of the third meeting of the Vietnam-Thailand Joint Trade Committee, held on August 3 in Hanoi.

At the supermarket, which is a subsidiary of Central Group Vietnam, the Thai minister was debriefed on Vietnamese products showcased at the booths of local small and medium-sized enterprises (SMEs), including coffee, chocolate, cashew, fish sauce and tea.

In addition, he visited areas displaying local farm produce, such as cabbages, tomatoes and chayote, cultivated by farmers in Son La Province’s Van Ho District, in line with the Livelihood for Communities program jointly launched by Big C Vietnam and the Central Group Vietnam. The minister tasted some of the local fruits, including rambutan, avocadoes and grapefruit.

The minister’s visit was scheduled ahead of “Vietnamese Goods Week 2018,” which will run from August 22 to August 26 at the Central World Plaza in the Thai capital of Bangkok. The event is co-organized by the Vietnamese Ministry of Industry and Trade and Central Group, along with the Vietnam National Administration of Tourism.

Big C Vietnam is among the giant modern retailers of the country, operating 35 supermarkets across 20 provinces and cities and selling over 40,000 product lines to serve some 60 million buyers every year. Aiming to contribute to Vietnam’s prosperity and enhancing local living standards, Big C has been assisting SMEs in building and promoting their brands and organizing Farm Produce Weeks to create a stable consumption market for local produce.

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