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The Marq lures Hong Kong investors
Thursday,  Jul 16, 2020,07:07 (GMT+7)

The Marq lures Hong Kong investors

Thanks to the country’s robust economic growth in the past several years, Vietnam is quickly becoming Asia’s latest property hotspot for foreign investors. Vietnam’s real estate continues to attract foreign investors, most notably nationals from Hong Kong, Taiwan, South Korea, and mainland China. The Marq Roadshow – the exclusive 2-day event featuring six sessions on June 27-28, 2020 at Grand Hyatt Hong Kong to introduce The Marq, a new luxury condominium situated in the heart of District 1 in Vietnam’s Ho Chi Minh City developed by Hongkong Land and An Khang – lured an impressive number of Hong Kong investors and brought dozens of actual sales. The event was held by Asia Bankers Club (ABC) as a premium investment club for banking and finance executives, business owners, and their privileged guests.

Favor of Hong Kong investors toward properties in Vietnam

Hong Kong investors are known to have strong appetite on real estate investment. “We are glad that the pandemic did not kill the mood for investors and they remain optimistic about the real estate market. The outstanding performance of Vietnam in containing COVID-19 has shown investors the determination of Vietnam to be a nation of strong will with unstoppable growth. Compared to other regional markets like Hong Kong or Singapore, high-end residential properties in Vietnam come at a lower price, while the profitability of leasing is at an attractive level, creating advantages for high-end residential projects in the heart of Ho Chi Minh city. Locations that are within the city center with easy reach to business and shopping destinations, outstanding suite of facilities within the developments and reputation of the developers are important factors for Hong Kong investors,” said Mr. Kingston Lai, Founder & CEO of Asia Bankers Club.

Locations that are within the city center with easy reach to business and shopping destinations, outstanding suite of facilities within the reputation of the developers are important factors for Hong Kong investors.

Talking about the difference between Ho Chi Minh City’s CBD property and that in other big cities in the region, Lai added: “Becoming the global city soon, Ho Chi Minh City is determined to develop a regional economy that can turn into a growth leader for Vietnam and Southeast Asia. But compared to other property hotspots in Asia such as Singapore or Thailand, home prices in Vietnam are considered very reasonable, especially in central Ho Chi Minh City.”

Hong Kong investors are excited about The Marq project.

Furthermore, property prices are expected to rise in the future as the country scales up its development. According to CBRE, District 1 in downtown Ho Chi Minh City recorded the highest real estate listing prices in Q3/2019 due to limited supply, while the strong increase in the number of ultra-high net-worth individuals (UHNWI) in Vietnam has made the demand for high-end living spaces in the CBD increasing. Most high-end apartment projects in central Ho Chi Minh City currently receive a rental yield of 6-8% which is 1.5-2.5 percentage points higher than those in Bangkok or Singapore.

All these factors make Vietnam in general and Ho Chi Minh City in particular appealing to foreign buyers who view real estate as a long-term investment, whether as a primary residence or for rental.

Why The Marq?

For Hong Kong savvy investors, The Marq is a great combination of a desirable location, luxurious interiors and reputation of regional and local developers. In terms of The Marq’s location – one of important factors that create timeless values to the project - Lai said: “Ho Chi Minh City’s CBD always shows a magnetic attraction to both successful Vietnamese elite and foreigners, especially Hong Kong investors. Luxury developments in CBD are always magnets to savvy investors who are looking to diversify their portfolio. Investment into such developments in other major Asia cities has proven to be effective in both leasing prospect and capital gain. The lower entry cost of Ho Chi Minh City’s property compared to cities like Singapore and Hong Kong creates an advantage for The Marq.”

The Marq project is next to Lim 3 Tower – premium office building with Grade A standard.

Besides timeless value of a prime CBD location, The Marq lures investors by its sophisticated design that fuses modern architecture with natural elements. Without a doubt, Hongkong Land’s reputation with premium quality and excellent finishing of development across different cities gives great confidence to investors.

“With Hong Kong investors' growing interest in prime Vietnam real estate developments, The Marq is expected to be one of the highlights of the post-pandemic overseas property investment market. We are very glad that investors see high-end residential developments like The Marq as rare opportunity that cannot be missed amidst economic downturn in some countries. The buying signal among investors are very strong from the beginning once the partnership was announced. The growth story of Vietnam is surely as excited as ever to the investors and also our team,” Lai continued.

Live District 1. Live The Marq.

To celebrate the previous topping out ceremony on May 22, 2020, the developers Hongkong Land and An Khang have released the new attractive sales policy program applied for all The Marq units deposited from May 25, 2020 to August 24, 2020.

Developed by Hongkong Land and An Khang, The Marq is a luxury residential high-rise building, located in the heart of District 1, Ho Chi Minh City, Vietnam. This development will provide 515 opulent residences comprising one- to four-bedroom condominiums offering stunning views of Ho Chi Minh City and a true luxury lifestyle for discerning investors.

For more information, please visit or call 0978 488 988 or contact our official agencies including: Asia Bankers Club, Dong Tay Investment, Savills, CBRE, Rever, G9, Seareal Dong Nam, SouthernLand Vietnam and Gia Phat Investment


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Deputy Editor-in-Chief: Pham Huu Chuong
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