HCMC – The Ambiente Frankfurt Fair, a leading global exhibition of consumer goods and gifts, is set to return to Frankfurt, Germany, from February 7 to 11, promising to offer new growth opportunities for businesses and providing fresh experiences for visitors.
As the world’s largest international trade fair for consumer goods, Ambiente continues to lead market trends.
The fair is expected to bring together over 4,500 exhibitors from around the world to present their latest products, such as Lightmakers Light & Living and Kare Design, Broste Copenhagen, Henry Dean, Kosta Boda, Amos Corporation, Ancor, Bi-Silque, Bungarten, Cornilleau, Vista Alegre, and many others.
This year, the fair is divided into four key areas: Dining, Living, Giving, and Working, each designed to cater to the needs of retailers and commercial end users across various distribution channels.
It will feature an extensive array of products, offering innovative solutions for different living spaces and design styles.
The event will also introduce emerging themes shaping the future, including Sustainability, Lifestyle and Design, New Work, Future Retail, and the Digital Expansion of Trade—providing businesses with valuable opportunities to innovate and remain competitive in the ever-evolving marketplace.
Ambiente Frankfurt 2024 featured thousands of exhibitors from 170 countries showcasing the latest trends and innovative consumer products. Among the participants, 56 Vietnamese enterprises took part, with nearly 30 focusing on bamboo and rattan products, according to the Vietnam News Agency.