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Subscribe to
The Saigon Times

Saigon Times Group is a leading Vietnamese media organization with prestigious business and consumer publications. After three decades of development, we have built a good reputation through our publications on economy, business and markets for Vietnamese and foreign readers.

Basic

Free

  • Free access to daily domestic news, podcasts and videos

Premium

$5 $1 /month
(VND 23,900)
Monthly Annual

  • Unlimited access to domestic news, podcasts, videos and magazine articles on current social / economic / trade / investment issues, commodity / financial/securities markets, M&A activity, FDI, local and foreign business communities and more.

AUTOMATIC RENEWAL REMINDER

  • Your payment method will then be automatically charged ₫ 899.000 every 365 days thereafter.
  • Your subscription will continue until you cancel.
  • You can cancel by using My account. Under My account, select "Unsubscribe" and then follow the instructions to cancel.
  • You can notify us of your intent to cancel at any time during your billing period. Cancellations take effect at the end of your current billing period.
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Ho Chi Minh City
Tuesday, July 8, 2025

Over half of Vietnam’s population expected to choose online shopping in 2025

The Saigon Times

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An online shopper visits an ecommerce platform to buy face masks. Vietnam aims to see 55% of its population shop online by 2025 – PHOTO: THE SAIGON TIMES
HCMC – Vietnam aims to see 55% of its population shop online by 2025, with average annual spending of US$600 per person.

Deputy Prime Minister Trinh Dinh Dung on May 18 signed Decision 645 approving a master development plan for ecommerce in the 2021-2025 period, which includes the target, the local media reported.

The master plan also targets an annual rise of 25% in ecommerce sales for business-to-customer (B2C) deals, at US$35 billion, accounting for 10% of the nation’s total retail sales of goods and services.

Apart from this, ecommerce support services and cashless payments are expected to serve 50% of the population, with the use of payment intermediary services making up 80%.

In addition to aiming for 80% of ecommerce websites to allow customers to place online orders, some 70% of transactions on shopping websites are expected to offer electronic invoices.

Hanoi and HCMC are expected to account for 50% of the country’s ecommerce transactions in the next five years.

Aside from this, the Government expects 50% of small and medium enterprises to develop online channels and 70% of water, electricity and telecom suppliers to use electronic contracts for consumers.

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