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Subscribe to
The Saigon Times

Saigon Times Group is a leading Vietnamese media organization with prestigious business and consumer publications. After three decades of development, we have built a good reputation through our publications on economy, business and markets for Vietnamese and foreign readers.

Basic

Free

  • Free access to daily domestic news, podcasts and videos

Premium

$5 $1 /month
(VND 23,900)
Monthly Annual

  • Unlimited access to domestic news, podcasts, videos and magazine articles on current social / economic / trade / investment issues, commodity / financial/securities markets, M&A activity, FDI, local and foreign business communities and more.

AUTOMATIC RENEWAL REMINDER

  • Your payment method will then be automatically charged ₫ 899.000 every 365 days thereafter.
  • Your subscription will continue until you cancel.
  • You can cancel by using My account. Under My account, select "Unsubscribe" and then follow the instructions to cancel.
  • You can notify us of your intent to cancel at any time during your billing period. Cancellations take effect at the end of your current billing period.
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Ho Chi Minh City
Saturday, July 12, 2025

Retailers urged to stay updated on latest trends and innovations

The Saigon Times

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HCMC – Retailers should stay informed about the latest trends and innovations to be competitive amid the significant transformation of the Vietnamese retail sector, as highlighted at the 2023 Retail Executive Conference.

The 2023 Retail Executive Conference took place in HCMC on October 17, bringing together top retail executives, experts, and innovators to share their insights on the future of the industry.

The conference focused on three key topics: leveraging social media for sales, utilizing AI for personalized shopping experiences, and harnessing data analytics for demand forecasting, inventory optimization, and sustainability in retail.

Additionally, the event featured a networking reception, offering attendees the opportunity to connect with other industry leaders and establish valuable connections.

Tuyen Ngo, country manager at True Digital Viet Nam, said at the conference that the retail market has experienced remarkable growth. Recent market data indicated that Vietnam’s retail sales in 2022 reached US$240.5 billion, with the e-commerce sector alone contributing over US$16.2 billion.

“As consumer behavior shifts towards digital platforms, embracing innovative strategies becomes paramount,” he added.

Experts unanimously agreed that the retail industry is undergoing significant transformations driven by the rise of e-commerce, social commerce, artificial intelligence, and sustainability. Retailers capable of adapting to these changes and embracing new technologies will be well-positioned for success in the coming years.

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