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The Ho Chi Minh City Ao Dai Festival 2026 not only honors the beauty of the Vietnamese national dress but also serve as a cultural and tourism highlight, promoting a dynamic and culturally rich HCMC to global audiences
HCMC – Nguyen Hue Pedestrian Street in downtown HCMC turned into a vibrant spectacle on the morning of March 8 – the International Women’s Day – as thousands of participants dressed in Ao dai joined a mass folk dance and parade through central thoroughfares.
This event is a key highlight of the Ho Chi Minh City Ao Dai Festival 2026. Under the theme “The Golden Silk Thread – Weaving Aspirations,” the festival runs from March 1 to 31, with peak activities held between March 6 and 8 at iconic locations including Nguyen Hue Pedestrian Street, the President Ho Chi Minh Statue Park, the Export Showroom at 92-96 Nguyen Hue Street, Metro Line 1 stations and various symbolic landmarks across the city.
In addition to the festival’s main objectives, these activities celebrate the 50th anniversary of the official naming of Ho Chi Minh City, the 1986th anniversary of the Hai Ba Trung Uprising and International Women’s DayAt the Nguyen Hue Pedestrian Street area, approximately 3,000 people performed a synchronized folk dance in traditional Ao dai, creating a colorful cultural space that captivated both locals and international touristsSimultaneously, an ao dai parade moved through central streets, further electrifying the festive atmosphereThe HCMC Ao Dai Festival 2026 is co-organized by the HCMC Department of Tourism and the HCMC Women’s Union, featuring 17 main activities and numerous supporting programs citywideA standout feature of this year’s season is its unprecedented scale, with over 50,000 registered participants across various venues—the largest to dateAccording to the HCMC Department of Tourism, expanding the festival aims to promote Ao Dai culture, showcase the city’s friendly image, and develop unique tourism products to stimulate visitor demandStudents in traditional schooling Ao dai join the festivalBeyond the performances and parades, the month-long event includes cultural and artistic programs, as well as fashion shows featuring new Ao dai collections inspired by national islands, green industry, digital transformation, and smart citiesCommunity engagement activities are also being held, such as an online Ao dai photo contest, Ao dai painting, and booths offering discounted tailoring services or free photography spots
