HCMC – Hanoi attracted nearly 31 million visitors in the first 11 months of 2025, up more than 22% year-on-year, reflecting a strong rebound in the capital’s tourism sector.
According to the Hanoi Department of Tourism, the city received around 2.5 million visitors in November alone, a 14.7% increase compared to the same period in 2024. Of this total, international arrivals reached more than 851,000, up 25%, while domestic visitors numbered 1.65 million, up 10%. Tourism revenue for the month was estimated at VND11.36 trillion, rising 18.4%.
For the January–November period, Hanoi earned over VND120.6 trillion from tourism, up 20.7%. Officials said the strong performance was driven by more diverse tourism products, upgraded services, and a busy calendar of cultural and entertainment events.
Rising demand has also boosted hotel occupancy. The city’s room occupancy rate in November reached 73.4%, 6.3 percentage points higher than a year earlier.
Hanoi currently has 3,761 accommodation facilities offering more than 71,000 rooms. Among them, 65 hotels meet the 1–5 star standard with nearly 10,000 rooms. The capital also has 58 certified service establishments for dining, shopping, recreation, and wellness.
Tourism services remain well staffed, with 1,921 international travel firms, 591 domestic travel companies, nearly 6,900 licensed international tour guides, and more than 2,600 domestic guides.
