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Central provinces woo visitors from Southeast Asia

By Quynh Nhu

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HCMC – Quang Nam Province, Danang City, and Thua Thien-Hue Province in central Vietnam are actively striving to attract tourists from Southeast Asian countries.

In Malaysia, a Vietnamese tourism promotion event took place in Kuala Lumpur on October 23. This event, jointly organized by Quang Nam, Danang, and Thua Thien-Hue, aimed to boost the regional tourism brand known as “Amazing Central Heritage” to showcase the region’s famous attractions.

This event was expected to revive inbound tourism which has been adversely affected by the Covid-19 pandemic. The event featured various activities to provide attendees with updated information on tourism and showcase new tourism products and services offered by local tour operators.

The event included film screenings and photo displays focusing on culture, tourism, and agricultural specialties in the three central localities.

During the event, the Malaysia-Vietnam Friendship Association and Vietnamese tourism promotion centers signed a memorandum to enhance cooperation and boost tourism.

In addition, local authorities intend to attract additional visitors from Singapore and other regional countries as they have plans to participate in ITB Asia, a prominent international travel show scheduled to be held at Marina Bay Sands in Singapore from October 25 to October 27.

Previously, the Danang Tourism Development Fund collaborated with the provincial Department of Tourism to organize a program showcasing the tourism image of Danang in Manila, the capital of the Philippines.

The event introduced the launch of a direct air route connecting the two cities, operated by Cebu Pacific Air. The service is set to commence on December 7, with three weekly flights on Tuesdays, Thursdays and Saturdays.

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