The Merchant River Cruise has introduced a new luxury dining and cultural experience along the tranquil Thu Bon River in Hoi An.
Inspired by the spirit of the ancient trading port, the cruise blends refined hospitality, local heritage, and contemporary culinary artistry in an intimate riverside setting.
At the heart of the experience is the signature five-course “Spice Route” menu, thoughtfully curated to reflect the historic spice trade that once connected Hoi An to the world. Each dish highlights seasonal local ingredients paired with modern cooking techniques, creating a sophisticated yet authentic dining journey.
More than a dinner cruise, The Merchant River Cruise offers guests an immersive cultural escape. As the boat glides through the peaceful waters of the Thu Bon River, guests can enjoy panoramic sunset views of Hoi An Ancient Town while discovering stories of merchants and travelers who once passed through this UNESCO World Heritage destination.
