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Italian Design Day celebrates innovation, heritage in HCMC

The Saigon Times

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HCMC – The Italian Trade Agency and the Consulate General of Italy in HCMC yesterday, March 26, held the Italian Design Day (IDD) in District 1, focusing on innovation inspired by heritage for a sustainable future.

IDD 2024 showcased the rich legacy and cutting-edge advancements of Italian design and architecture. The event, held as part of the MTE HCMC conference, explored the theme “The value of heritage: When the present draws lessons from the past.”

The event focused on the intersection of heritage, inclusivity, innovation, and sustainability. This year’s IDD highlighted how contemporary Italian design draws inspiration from its historical roots while addressing modern challenges and promoting a more inclusive and environmentally conscious future.

Previously, a morning session of IDD 2024 was held at Van Lang University in HCMC. The session included a seminar and an art exhibition with the participation of 200 students from the interior design department.

Enrico Padula, consul general of Italy in HCMC, expressed his hope that IDD 2024 would promote Italian art in Vietnam and strengthen design cooperation between the two countries.

Launched in 2017, IDD is a global initiative by the Italian Ministry of Foreign Affairs and International Cooperation. IDD brings together designers, architects, industry leaders, and enthusiasts to share ideas and explore the latest trends in Italian design.

This worldwide event serves as a platform to promote Italian design excellence, foster international collaboration, and encourage the exchange of innovative design solutions. It has been held in over 100 cities globally.

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