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Monday, June 24, 2024

Safety plays key role in tourism recovery

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HCMC – Two weeks after the launch of a series of tourism stimulus and discount programs, many travel firms have pointed out that the recovery of the tourism sector depends mainly on safety factors for tourists rather than prices or services.

Even though the strategy of launching discounted tours and promotional programs to stimulate domestic tourism has been applied, as it was successfully employed in 2009 to overcome the adverse effects of the global financial crisis, multiple firms have noted that traveling trends have clearly changed. Given major concerns over Covid-19 infections, the safety factor is being prioritized.

In a letter proposing solutions to reopen the tourism industry sent to the prime minister, the Vietnam Tourism Advisory Board (TAB) said that the domestic tourism market, which served 85 million domestic tourists last year, would be a starting point for the recovery of the sector.

As such, the Government should adopt measures that instill confidence in tourists and ensure their comfort, remarked TAB, adding that amid the coronavirus pandemic, travelers are taking into account safety and hygiene.

Many firms have realized the importance of safety and hygiene and are offering their employees training courses on Covid-19 infection prevention measures before opening their doors to the public again. Meanwhile, some others have invited experts and doctors to provide their employees with information on the coronavirus.

A few firms have changed their welcoming and serving regulations for guests to ensure the highest levels of safety.

“We have implemented safety initiatives for guests, including changing room cleaning steps,” said Tran Trong Kien, chairman of Thien Minh Group.

By Dao Loan

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