HCMC – Some 2.8 million domestic tourists visited Hanoi City in the first quarter of the year, up 45.3% year-on-year, according to the municipal Department of Tourism.
The city made an estimated VND7.8 trillion in tourism revenue between January and March, a 45% year-on-year rise.
As of March, Hanoi City had more than 3,720 operational lodging facilities with 70,000 rooms. Of the total, 591 one- to five-star hotels provided 24,410 rooms, accounting for nearly 16%. These one- to five-star hotels saw their room occupancy reach over 19% during the three-month period, down 1.9% year-on-year.
To attract more visitors in the coming months, the department will launch a series of tourism programs before and during the 31st SEA Games, Southeast Asia’s largest sporting event slated to take place from May 12 to 23 this year.
The city will organize a tourism and culinary festival, a tourism gift festival, an Ao Dai festival and a friendship journey program, among other events, to bring back tourists as Vietnam is trying to live with the Covid-19 pandemic.
Many cultural events and tourism fairs will be held to help the city’s tourism recover after the pandemic, the local media reported.
The Vietnam International Travel Mart will take place in Hanoi City between March 31 and April 3. The event is expected to mark the reopening of the Vietnamese tourism sector after more than two years of Covid-induced tourism suspension.