Bel Group Hospitality proudly presented the leading proposition at the 18th annual International Travel Expo Ho Chi Minh 2024 (ITE HCMC 2024) from the 5th to the 7th of September with a uniquely designed booth that not only offers a visually captivating experience but also reflects the journey of discovering the hidden beauty of Vietnam’s heritage and premier tourist destinations.
In the first half of 2024, Vietnam’s tourism industry has shown promising signs of growth, setting the stage for significant breakthroughs soon. Bel Group Hospitality defines themselves through the innovations and adaptation in meeting the evolving demands of today’s travelers as a renowned provider of consulting, operation, and management services for high-end hotels and resorts. Originating from Thailand and headquartered in Ho Chi Minh City, Bel Group Hospitality currently manages 14 luxurious properties across Vietnam’s most sought-after destinations, including Da Nang, Hoi An, Nha Trang, and Phan Thiet.
This marks the second consecutive year that Bel Group Hospitality has participated in ITE HCMC. The theme for the 18th ITE, “Sustainable Tourism – Shaping the Future,” is embodied in the design of Bel Group Hospitality’s booth, which draws inspiration from the distinctive “B-shaped door” in the company’s logo. The booth is designed to showcase premium resort experiences that seamlessly integrate traditional cultural elements with modern conveniences, while also emphasizing the company’s commitment to environmental protection and local community development.
Bel Group Hospitality is renowned for its premium services and unique experiences. However, beyond the luxurious accommodations, it is the culturally rich activities and experiences in various regions that truly set it apart for guests. For example, at coastal resorts, guests can participate in cooking classes where they personally select fresh vegetables and fish from local markets before donning aprons to cook like professional chefs. Also, guests can explore rural villages, where everyday scenes like water buffaloes, plows, rice fields, and young crops offer simple yet deeply engaging experiences.
Beyond providing ideal resort destinations, Bel Group Hospitality also prides itself on its ability to host large-scale events, from conferences and seminars to exhibitions. The group’s hotels and resorts offer not only modern meeting rooms equipped with the latest technology, but also customizable conference spaces tailored to the specific needs of each event, meeting all criteria and expectations of their partners. Particularly noteworthy is the creativity of the staff in organizing unique team-building activities that enhance cohesion and team spirit during company retreats.
“2024 is a crucial year for Bel Group Hospitality,” said Carl Gagnon, Chief Operating Officer of Bel Group Hospitality. “The group aims to continue expanding its scale, enhancing service quality, and strengthening its market position. Additionally, we will focus on developing sustainable tourism products, such as using renewable energy, reducing waste, and protecting marine environments.”
Visitors to Booth 27 will be immersed in an artistic space with a distinctive design inspired by the Bel Group Hospitality logo. The rotating wall panels showcase unique perspectives of the group’s 14 resorts and hotels, promising to be an unmissable photo opportunity at this event. Additionally, guests can participate in lively activities hosted by Bel Group Hospitality to win fun prizes or valuable stay vouchers.
About Bel Group Hospitality
Bel Group Hospitality is a hospitality consulting, operating, and managing group from Thailand, headquartered in Ho Chi Minh City. Bel Group Hospitality currently manages and operates 14 premium hotels and resorts across prominent Vietnam destinations including Danang, Hoi An, Nha Trang, and Phan Thiet. Striving to constantly enhance the services, as well as diversifying products to match the rising needs of the high-end tourism – leisure market, Bel Group Hospitality focuses on uniquely cultivating local and intricate experiences for the customers.
About The International Travel Expo Ho Chi Minh City 2024 (ITE HCMC 2024)
Set to become one of Asia’s most influential travel expos, the ITE HCMC 2024 has adopted the theme “Sustainable Travel, Creating Future”, reflecting the strategic vision of Vietnam’s tourism industry, both nationally and in Ho Chi Minh City. The expo is organized under the auspices of the Ministry of Culture, Sports, and Tourism and the Ho Chi Minh City People’s Committee. The event is managed by the Vietnam National Authority of Tourism and the Department of Tourism of Ho Chi Minh City in collaboration with the Ho Chi Minh City Tourism Promotion Center, CIS Vietnam, and Le Bros. The event is taking place from September 5th to 7th, at the Saigon Exhibition and Convention Center (SECC), 799 Nguyen Van Linh Street, District 7, Ho Chi Minh City, Vietnam.
