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Tuesday, June 25, 2024

Packaging design contest showcases next generation solutions

By Hung Le

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HCMC – Packaging solutions provider SCGP has announced the results of the SCGP Packaging Design Challenge Vietnam 2021, honoring outstanding designs from university students across the country while pushing the boundaries in the packaging industry.

Under the theme, “Enhance Your Creativity”, the contest called for entries from September 1 to October 15 and attracted 188 contestants from 16 universities nationwide and 87 excellent ideas in three categories.

“Held in Vietnam for the first time, the SCGP Packaging Design Challenge Vietnam 2021 received a great welcome from many students who were excited to showcase their out-of-the-box thinking and contribute to the development of Vietnam’s packaging industry,” Sompob Witworrasakul, Chief Regional Officer, SCGP, said.

The contest is aimed at supporting growth in the packaging design community and the young talent who are the foundation of the movement.

“We hope that via the SCGP Packaging Design Challenge Vietnam 2021, the young generation will exchange knowledge and promote cooperation in developing the packaging design industry in Vietnam,” Witworrasakul added.

After a rigorous evaluation, the panel of judges, comprising creative design professionals and SCGP’s specialists, selected the nine best entries to advance to the online final round. Besides, the nine selected teams had the opportunity to meet SCGP’s professional design team for further advice on improving their passionate and creative designs.

Devoting great care and attention to detail while assessing each entry, the jury finally gave the Best of Challenge Award to team GEM, team L’ESPOIR and team UlLAGOD in the three categories of Sales Promoting Packaging Design, Transportation Packaging Design, and Environmentally-Friendly Packaging Design, respectively.

While all nine projects are built for practical needs in daily life, the outstanding initiatives from team GEM, team L’ESPOIR and team UlLAGOD successfully convinced the panel of judges with a very distinctive design concept and a vivid and exquisite presentation.

The teams showed their understanding and creativity by taking advantage of the materials used and optimizing the user experience.

“I’m very proud that our team is the winner of the SCGP Packaging Design Challenge Vietnam 2021 in the Sales Promoting Packaging Design category. More importantly, I’m glad that many young people and I were given the opportunity to understand the value of the packaging design industry, to sharpen our design skills, to meet like-minded people, and to demonstrate our abilities,” said Mai Bao Ngoc from team GEM.

As a member of the jury panel, Tran Quang Tung, director of Gam7 and Rio Creative, shared, “It’s difficult to choose the best works as they are of almost equal quality and accurately reflect the potential of the creativeness in the packaging design industry. I would like to thank SCGP for this meaningful contest which offered the young a chance to explore and showcase their talent as well as to better prepare for the future”.

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