HCMC – The Japan National Tourism Organization (JNTO) reported that over 439,600 Vietnamese tourists came to Japan between January and September, rising by 16.9% over the same period in 2019, prior to the global outbreak of Covid-19.
In September alone, the number of Vietnamese tourists traveling to Japan reached 43,000, a 12.2% increase over data recorded in September 2019.
The number of Vietnamese visitors to Japan is expected to keep rising in the coming months as the Northeast Asian country’s favorable travel season approaches, marked by cooler temperatures and a variety of festive activities.
Japan has also introduced several measures to revitalize its tourism industry post pandemic, including the promotion of new tourist products and offerings tailored to the Vietnamese market.
Conversely, Vietnam has been a favored tourism destination for Japanese travelers. According to the Vietnam National Authority of Tourism, prior to pandemic restrictions, about one million Japanese tourists visited Vietnam a year.
JNTO plans to organize a workshop in Hanoi on November 8, focusing on incentive tourism, a component of MICE (meetings, incentives, conferences and events) activities which is offered by businesses and organizations as a reward to their staff and external partners for achieving operational goals.
The event aims to attract more Vietnamese tourists to Japan and strengthen bilateral tourism cooperation between the two countries.
