Saigon Times Group is a leading Vietnamese media organization with prestigious business and consumer publications. After three decades of development, we have built a good reputation through our publications on economy, business and markets for Vietnamese and foreign readers.
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Saigon Times Group is a leading Vietnamese media organization with prestigious business and consumer publications. After three decades of development, we have built a good reputation through our publications on economy, business and markets for Vietnamese and foreign readers.
Basic
Free
Free access to daily domestic news, podcasts and videos
Premium
$5 $1 /month (VND 23,900)
MonthlyAnnual
Unlimited access to domestic news, podcasts, videos and magazine articles on current social / economic / trade / investment issues, commodity / financial/securities markets, M&A activity, FDI, local and foreign business communities and more.
Your payment method will then be automatically charged ₫ 899.000 every 365 days thereafter.
Your subscription will continue until you cancel.
You can cancel by using My account. Under My account, select "Unsubscribe" and then follow the instructions to cancel.
You can notify us of your intent to cancel at any time during your billing period. Cancellations take effect at the end of your current billing period.
HCMC – Hai Thuong Lan Ong Street, known as HCMC’s largest seasonal decoration street, has transitioned from Christmas to a vibrant Tet wonderland.
The shops along the street in District 5 are now adorned with an array of Tet furnishing items in vivid, attention-grabbing hues and imaginative designs.
Shop owners said that they began preparations for the Tet season prior to Christmas.
Consumers can find a variety of items, such as lanterns, couplets, bamboo ornaments and red envelopes for lucky money.
2024 is the Year of the Dragon in the zodiac calendar, prompting the display of numerous dragon-themed products with various designsChu Hai Binh, proprietor of a decoration store on Hai Thuong Lan Ong Street, said that this year local shops are offering Tet decorations earlier than usual, with some products displayed alongside Christmas items. Prices have remained relatively stable compared to previous years, with only modest price increases of VND1,000-VND5,000 for certain itemsRed envelopes range from VND5,000 to VND15,000 per pack; couplets and hanging decorations are priced between VND100,000 and VND200,000 per pair; mini decorations range from VND10,000 to VND30,000; and fireworks cost VND150,000 or aboveNonetheless, Binh said his shop has imported just enough products to meet the demand, not exceeding last year’s stock. He added that under the current tough economic conditions, early buyers of decorations remain primarily regular customers, visitors from other provinces, and businessesAnother decoration shop owner, Thanh Hai, said that this year’s Tet decorations come with a variety of beautiful designs that are likely to draw customers. “The difficulties of this Tet season are obvious to everyone, so I have a pricing strategy that make customers afford,” he addedIn addition to direct sales, shops along Hai Thuong Lan Ong Street have embraced digital promotion by photographing and filming their decorations for display on social media platformsTrang, another shop owner, said these proactive measures have proven effective in drawing more customers to the shopAmong the popular Tet decorations, couplets, gold coins, and banh chung (sticky rice cakes) are favorite choices for families and companiesShopkeepers are working diligently to prepare for the upcoming Tet seasonHai Thuong Lan Ong Street is illuminated by the red color, which is symbolic of good fortune, luck, vitality and prosperity
