Sao Mai Group announced the launch of the Sao Mai Lam Son–Sao Vang urban area (Sao Mai Residence) at 08:00 on March 29, 2026 at the project site in Sao Vang Commune, Thanh Hoa Province, with more than 500 customers expected to attend.
The event is positioned as a key milestone for the local real estate market, as infrastructure and economic activity in the area continue to expand, creating new investment opportunities.
Sao Mai Residence is located at a strategic intersection of major transport routes, including National Highway 47 and the Nghi Son–Tho Xuan road, in the center of the Lam Son–Sao Vang area. The zone is being developed into a service and commercial urban area linked to Tho Xuan Airport and high-tech industrial parks. Under Thanh Hoa’s development plan, the western region is designated as a new growth pole, concentrating industrial, logistics and modern service activities.
The project has total investment of nearly VND1 trillion and spans around 71 hectares. It includes 1,738 townhouse plots, 195 shophouse plots and high-rise residential components. Plot sizes range from 90 square meters to 700 square meters, offering options for both residential use and investment.
Sao Mai Residence is planned with integrated internal infrastructure, including five commercial and service centers, four education zones and two cultural and sports complexes. The development is designed to provide a self-contained living environment, where residents can access essential services such as schooling, shopping and recreation within a short distance.
In the current market context, projects with planned infrastructure, synchronized development and clear legal status are attracting investor attention. Sao Mai Residence is developed with a focus on modern urban planning combined with environmental considerations, targeting a long-term residential community.
A key feature of the project is its legal transparency. Each land plot is issued an individual land use right certificate, allowing buyers to complete ownership procedures, conduct transactions and manage assets over the long term.
The developer is offering flexible sales policies. Buyers can reserve a plot with a VND100 million deposit, followed by staged payments aligned with construction progress. Discounts of up to 5% are available for customers who make early payments or purchase through bank financing under tripartite agreements. In addition, a 12-month interest-free deferred payment scheme is offered, allowing investors to enter the market at an early stage.
During the March 29 launch event, a range of incentives are offered to attendees. These include vouchers valued at VND100 million, additional discounts for initial transactions and on-site gold gifts. A “lucky customer appreciation” draw offers a prize of 999.9 gold and other gifts. At the same time, a promotion for successful buyers provides a chance to win a Mazda 3 Premium 2026 and other rewards.
With its location, integrated planning and sales policies, Sao Mai Residence is expected to contribute to shaping the urban landscape of Lam Son–Sao Vang and provide investment opportunities with potential for long-term value growth.
The launch event on March 29 is not only as a product introduction but also as the starting point for a new transaction cycle in the western Thanh Hoa airport urban area, which is emerging as a dynamic economic center in north-central Vietnam.
